Archive for the ‘Search Engine Marketing’ Category
Get More Search Engine Traffic
April 10th, 2009
I'm not sure exactly how much I've spent on Google ads over the years but I can tell you it's in the tens of thousands! So much in fact, that one day I decided there must be a better way to increase search engine traffic without spending all of your hard on profits for ads.During my research I uncovered and Internet Marketer by the name of Chris Remple and I began to study his methods explaining how he gets free search engine traffic to his sites each day.
As I read through his material one thing hit me almost immediately…these methods are way too simple. There is no way that this could ever work…but I gave it a try anyway since what he was telling me to do required no money. The methods are simple but you must be willing to put in a little time and effort to effectively increase search engine traffic. It took me three days to complete the tasks outlined in his VIP Confessions series.I walked through everything step-by-step and in 3 short days I had a complete site built for my chosen niche.
What struck me most about his methods are how he selects the keywords to target and then he shows you exactly how to put the site together so that Google will drive traffic to it like crazy.It took less than two weeks to get a Google first page ranking! I was amazed, but what was more amazing was that I actually had made my first sale from the page only after 3 days because Google had indexed my site so quickly…I was beside myself…never before had I made a sale from strictly organic traffic. (after a little tracking I did find out a few days later that the reason I made the sale so quickly is because someone searched for my exact keyword phrase and limited the search to sites with activity in the past 30 days….so since my site was brand new it was at the top of Google’s list) none-the-less…a $57.00 commission with zero spent on advertising. I had finally uncovered the Holy Grail of internet marketing…If I could make this work with one product only after 3 days…all I need is to duplicate it over and over again…And that is exactly what I continue to do and it continues to work time and time again.
If you are serious about finding a way to get free traffic to your site. Then I suggest you check out VIP Confessions…You don't have to buy the entire package at once. My suggestion is start with the Conduit Method (only $14.95!) and then buy the VIP Essentials (only $29.95!!). It will be your best investment for under $50 bucks…hell I used to spend that in about 1 hour in Adwords…but not any more. You have nothing to lose…Check Out the VIP Essentials package and increase search engine traffic to your site today!
Tags: free search engine traffic, increase search engine traffic, more search engine traffic
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7 Easy Ways To Dominate Google With Search-Engine Optimization
March 20th, 2009
Knowing how to raise your Google ranking with search engine optimization is a crucial step to the success of your website. Most people use search engines to find what they’re looking for, and Google is far and away the most popular search engine out there. If you want people to find you on the web, you must use search engine optimization to establish a dominant presence on the web. These 7 tips will help you achieve that.
1. Create Great Content
As everyone in the game knows, content is king! You really cannot understate the importance of having good quality and relevant content on your website. If your content quality is great, then the other steps are easy.
2. Make Use of smart, targeted keywords
Keywords are the words and phrases that people type into a search engine to find what they’re looking for. The keywords you choose will define your site and who see it. Know your niche and who you want to reach. Research your target audience, research your competitors, both successful and unsuccessful and learn both from their successes and mistakes. You can also maximize your keywords by optimizing different pages within your website to different keyword phrases.
3. Create Articles
Submitting articles has become one of the most popular methods to drive traffic to your website. Not only do the articles generate traffic, they provide non-reciprocal links, which are the most valuable kind of links according to Google’s ranking system. Make sure the content is relevant to your site, and that the quality of writing is as high as what is on the website; these articles are your best advertisement for what your site has to offer.
4. Make Use Of Directories
Directories are a fast and easy way to get non-reciprocal links. There are hundreds of directories that you can submit your URL to for free. It is time-consuming, but this search engine optimization tool is worth it for the traffic it builds and how it will improve your Google rank. Most directories are edited and maintained, and your posting must be approved. While the sheer number of directories may seem daunting, try applying to 5 per day – you’ll have over 1500 listings after a year.
5. Use pay-per-click advertising
This is a very valuable tool you can use to drive traffic to your site and can be quite cost-effective if you know your way around. Pay-per-click advertising may not be as cheap as it once was but there are still ways to make it work in your favor if you know how to use it properly
6. Don’t forget your meta tags and HTML code
While optimizing your website content for the proper keyword density is an obvious choice, don’t forget about the text that you don’t see, but Google does. Good search engine optimization includes adjusting all of your meta tags and HTML code to also reflect your chosen keywords. If you have a website about dog breeds, why label a picture “photo 1” when you can label it “purebred Yorkshire Terrier at play”. These are a great way to up your keyword density without making the content sound unnatural.
7. Build a site map
The addition of a sitemap is on of the easiest ways to optimize your site for the search engines. There are two ways you can do this, either by having an actual page the can be used by your readers and Google, or with the use of an XML file, which is not visible to those browsing but is visible to the searchbots or spiders like Google’s googlebot and use this to spider your site.
The bottom-line is if you are able to implement all of the above steps then you are already on your way to getting a foothold on dominating the search engine rankings. What makes it difficult is having the time to implement them effectively and efficiently, and this is where Portal Feeder comes in. Portal Feeder gives you the tools, training and strategies that will enable you to enhance your knowledge and optimize your time in doing the steps above which reduces the amount of time you do them.
Tags: Portal Feeder, PPC Kahuna, search engine optimization, SEO
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Articles Websites The Key To Success
March 20th, 2009
Creating Articles Websites for the benefit of your business
Getting your message out there is the key to success in this big wide world, hordes of potential customers are passing you by and you don’t even know it, its time to tap in to this customer base through the use of articles websites. By creating articles websites for your goods and services you can gain capture the attention of these potential customers in different marketplaces all over the world.
This shameless self promotion is the key to success, by the writing of articles and posting them on your website you can get your message out there. It is by this means that a small cottage industry can get the momentum and customer base to become a global phenomena. The incorporation of a mail ordering service to your site, and by linking your article website to specialist forums and web communities you further can get your name out there, to the people who matter to you potential customers.
Articles Websites and their Creation
The creation of your articles for your websites should contain all the information that you want to get across, who you are what you sell how people can contact you, and if you don’t feel confident there are services out there in the vastness of the internet that allow you to outsource this work for those of us that are less skilled with the “pen” if you will, simply by providing al the key data that you wish to be incorporated in to your articles for your websites, this will allow you to generate vast amounts of articles relatively cheaply to further generate awareness of your work and products.
Articles websites not only serve to raise awareness of your business, the addition of a hyperlink in your articles can save you money on advertising and marketing , by listing more articles in more places, while getting you name out there show that you are moving with the times.
Article websites allow you to show off your business and get in contact with your customers directly to exploit your marketplace to maximum potential. And no matter how they are created by professional writers or do it your self, the creation of articles websites for your articles is the key to a truly successful enterprise.
Tags: articles for websites website promotion, articles website
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Why Proper SEO Methods is Imperative for your Search Engine Marketing Campaigns
March 19th, 2009
If the benefits of search engine optimization were initially known mainly by large corporations, presently, more and more small businesses start implementing SEO techniques in order to survive on the market. Far from being within the reach of an uninitiated, the basic facts of search engine optimization require special professional consultancy. But which SEO techniques and sources can be trusted without any reservations? One cannot deny the large degree of misinformation about optimization strategies and tactics required, with the Internet giving the most numerous false methods. Thus, take this material, like all the free other ones available as informative only, and for real SEO solutions talk to the professional.
The individual active use of SEO techniques is not impossible for the common user. In fact this represents the desirable course of events with all the necessity to adapt and change business plans periodically. Once, integrated in the structure of the site, SEO techniques will bring gratifications in time, depending on the case it takes months before you can see real results. Then, an element that matters a lot for the success of the SEO techniques is the choice of the consultancy agency. Although you may not know too much about how things are done, it’s good to find out what questions to ask and what details to insist on before hiring the company. Discuss the SEO techniques, the risks and tactics involved.
For those who go for the do-it-yourself strategy, there is one thing we can say: you need to study big time! It is a definite must to built a solid SEO background in theory before being able to put it into practice. The search engine optimization struggle will be better supported if if you search for tools and analytic software to make things easier. The SEO techniques will only work perfectly on a site that is next to perfect. Therefore, make your web page one of the best top ten on the specific topic.
For this kind of self-evaluation, try to remain as objective as possible and if your critical eye tells you that you can do better, improve the site further on. Consequently, it is more than necessary to stress out that all the steps that precede the implementation of SEO techniques are extremely valuable. From key-phrase research during the first steps of the project to the creation of friendly URLs and site mapping, there are plenty of steps to take, and the process doesn’t stop here.
Real Easy SEO provides search engine marketing services to small businesses and entrepreneurs. Visit our website to for seo information, seo tools, and to buy seo services.
Tags: Internet Marketing, Search Engine Marketing, search engine optimization, Search Marketing, seo services, SEO Solution
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Online Advertising for Your Offline Business
February 11th, 2009
If you run a small company with less than a dozen employees that serves mostly local customers, then you need a web presence!
More and more, your potential customers are abandoning those outdated Yellow Pages paper books for Google and other Internet search engines. It is easy and quick to do a search for “Internet Marketing Service Charlottesville VA”. If you don’t find the service you’re searching for in the city of Charlottesville, you are able to very easily widen your search to “Internet Marketing Services Waynesboro Virginia” or even “Internet Marketing Services Central Virginia”. (How much time and how many cumbersome telephone books would you need to do a broad area search like that with the Yellow Pages?)
If your local business does not utilize the net to promote itself, keep in contact with its customers, broaden its reach, and take your competitions customers, you can be sure that your competitors will do it to you… and it will happen very soon.
For many small business owners, moving from traditional OFFline marketing to the ONline world is a very hard thing to do. Many brick and mortar businesses hang on to “the way it’s always been” and reject internet marketing.
How do you move your business from “the way it’s always been done” to an net marketing mind set?
How To Take Your OFFline Business ONline…
Internet promotion does not always require a web site. Email marketing alone can make a big difference.
For a small brick and mortar company to succeed with a marketing campaign on the net would probably require the dedication (and salary) of a full time employee. Setting up a direct-response web site, getting a keyword rich domain name, search engine otimization, email marketing, article publishing, and other forms of internet promotion are time consuming tasks. Once the web site or email opt-in page are created, promotion becomes the primary task. Nonetheless, unless it is carried on on a daily basis, it may not produce the desired results.
An internet site is great, but it is easily forgotten unless it’s continually promoted and updated on a regular basis.
Employing a qualified external internet marketing firm is a smart solution for local businesses who want to add an internet presence to their marketing, but who don’t want the added work.
On the whole, crossing the offline/online gap should not be looked upon as major problem. There are firms — probably in your own town or area — that can assist. Here’s a thought… Why not Google “Internet Marketing Yourtown Yourstate” or “Market Your Business On The World Wide Web Yourtown Yourstate” and see what you come up with? It’s the way smart business is done now!
Tags: Central Virginia, Charlottesville, Harrisonburg, Internet Marketing, Market Your Business On The World Wide Web, Offline To Online, Online Marketing For Local Businesses, Search Engine Marketing, Staunton, VA, Virginia, Waynesboro
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Domain Registration and Search Engine Marketing
January 9th, 2009
Does the length of your website’s domain name registration affect search engine marketing and results?
Should you renew your domain name for a long period of time? And if so, how long is long enough? If you want to stay ahead of your competition, then you might consider looking at the length of time your competitors have registered their domain names. If your competitors have generally registed their domain names for 1 -2 years, you should think registering your domain name for 5 or 10 years. While putting off your domain name’s expiration date might help your search engine rankings, keep in mind that this may be only a small victory when it comes to search engine technology.
Its good business sense to register a domain for at least 10 years. You don’t want to deal with the process annual process of renewing them every year. It's best to obtain the domain names that you want to keep for a while and renew then on a 5 to 10 year plan.
If your domain name expires, there's a good chance that someone will register your domain name immediately after it expires. If, for whatever reason, you don’t renew your domain name, someone watching a ‘watch list’ of expiring domain names will try to capitalize on the online business that you’ve built over the years. They know that there is potential website traffic they can have simply by renewing your old domain name. By renewing your domain name for several years, your domain name won't expire for a while, and it won't be opened up to expired domain name buyers.
If you truely want to be ahead of the competition, you might thing registering or renewing your domain name for 100 years. Currently, Network Solutions (www.netsol.com) is the only registrar offering the 100 year option, which costs $999.00. GoDaddy (www.godaddy.com), now provides to register a domain for 10 years, at a cheap price of $6.95 per year.
Yes, you can lose critical positioning in the search engines if you don’t reregister your domain name in time. You may have to start the SEO process all over again!
Tags: domain registration, Search Engine Marketing, search engine optimisation, SEO
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How Do I Escape From the Google Sandbox?
January 9th, 2009
What is the Google Sandbox Theory and how can I escape it? This may be a question, which you ask yourself down the line when working with search engine optimization. Well! Let’s take a look into this theory and recognize what causes it.
What is the Google Sandbox Theory?
Web designer found that the new websites optimized and having number of inbound links were not ranking well for the selected keywords. It was observed that after being listed in the SERPS for two weeks, pages were either dropped from index or ranked low for the desired keywords.
The websites were losing the high SERPS positions, whereas previously low-ranking websites had the opportunity to rank near the top for their keywords. This provided the evidence of the Google Sandbox that gave the chance to the Search Engine Marketing experts to understand what exactly the Sandbox effect was.
Possible explanations for the Google Sandbox effect
“Time Delay” factor is the most common factor of Google Sandbox effect. This ‘website aging’ theory has earned a lot of importance since the webmasters felt the effects of Sandbox after a certain period of time. However, it is an artificially imposed penalty on the websites.
According to the ‘Link threshold’ theory, a certain amount of quality/quantity and the age of the inbound links will prevent Sandbox effect.
How to find out if your website is ‘Sandboxed’?
It’s just not right. If you have all the proper inbound links and page optimization but your website is not showing up in any of the SERPS for your certain keywords, then your site is more than likely sandboxed.
SEO is full of difficult algorithms. Search engines provide information that is most useful to the users.
Websites are blocked when Sandboxed.
As soon as you create your website, start marketing and promoting. This will help gain age to your site. You should also follow a low-intensity and long-term link building plan. Things always work better with a plan and you get better and desired results. You should also avoid black-hat techniques at all times. These techniques will get your site sandboxed quicker than you can get those shiny business cards back from the printers.
SEO strategies to minimize your website’s ‘Sandboxed’ time:
- Start promoting the website the moment it is created.
- Follow low-intensity and long-term link building plan.
- Avoid black-hat techniques.
Tags: Internet Marketing, Search Engine Marketing, search engine optimization, SEO
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Do You Know That How to Change Web Hosts?
January 9th, 2009
As an online business owner, there are many reasons you may choose to change your web-hosting provider. These can include poor technical support, excessive down time on the web server, wanting a cheaper service, or your necessary hosting requirements are just not being met. Because of hassles such as moving your entire site content, domain name and email account downtime many decide to put up with less than pleasing hosting service. It could be just as stressful as moving from an actual home. Nevertheless, you have taken that step, in spite of the downfalls, to get that better service and change your web hosting service. There are certain steps that will need to be followed to transfer between hosts. Below you will find a systematic guide to help you have as easy a move as possible.
Step One
Firstly, you need to download all current files used in your web site including graphics, html files etc that may be used in your site. Also make sure when you are transferring your files you may want to keep the directory structure exactly as it is on your web server. Ideally, it is better to plan the transfer process at least one month before you terminate your old web hosting plan, this will give you sufficient time to perform a smooth transfer. If you try to transfer in less than one month time frame, may probably put your website in risk of inaccessible.
Step Two
What type of site do you have, basic html or with lots of specific features? You need to consider your site needs, before selecting a host that can provide what you need. These days many hosts do allow you to either handle the domain name change yourself or otherwise. Your domain name should not get switched faster than you can get your new files transferred, so you may as well want to handle the domain name change yourself. Your new web hosting account usually will be set up within 24 hours.
Step Three
Start making a backup of your web files from your original web hosting t while you are waiting for your new account to be ready. It is best to save two copies of everything you can. This gives you a copy for backup and a copy to work with.
Step Four
Before changing your domain name, load your files to your new website hosting service, using a temporary login. Most companies usually provide this before your new account is running. Moreover, set up your email accounts even though they might not be working as of yet. Don’t forget the catchall account in case any emails bounce back!
Step Five
You can initiate your domain name change no matter which registrar you used. The only information that will change is the name server information. You should also update your technical contact information on your domain name record though it is not a mandatory move.
Step Six
Depending on which domain registrar you use, you will get one or a few emails to confirm your domain change. It can take up to 48 hours to see the changes. Once the “propagation” is complete, you can cancel your service with the previous host.
About the author: Haiming Jiang is a Search Engine Optimization Expert and SEO web designer in New Zealand.
Tags: domain name, search engine optimization, Web Hosting
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search eninge marketing and seo hosting
January 9th, 2009
SEO has proven to be one of the most cost-effective forms of marketing available. SEO or Search Engine Optimization is a long term strategy , takes a lot of hard work and expertise to accomplish and there are numerous factors each and different search engine takes into consideration to rank a page high. SEO techniques can be classified into two broad categories: techniques that search engines recommend as part of good design, and those techniques of which search engines do not approve.
Web hosting is indeed a big issue to be spent enough time on but the question arises if you need to look at it with your Philippine SEO firm or not. Web hosting and domain registration at reasonable rates for everyone from beginners to professionals.
SEO Hosting plans to offer useful tools in the future to its customers as well as provide search engine optimization advice from guest experts on its blog. SEO Hosting enables web designer to host websites from one control panel (WHM) and assign each account it’s own different Class C IP address.
Search Engine Optimization services with perfect results for keyword ranking, link building, content writing and community building. SEO Hosting plans to offer useful tools in the future to its customers as well as provide search engine optimization advice from guest experts on its blog.
With our SEO services you can get free clicks to your site from customers who are actively looking for your product or service. Unless your website is SEO (Search Engine Optimised), then many thousands of your competitors, will beat you in the Internet race to the top. The main objective of the enhanced SEO services is to establish links coming into your website from other quality websites & directories.
If you are skilled enough you can reduce your marketing cost to absolutely zero by using search engine marketing strategies and techniques to improve your position in the search engines.
Tags: Internet Marketing, Search Engine Marketing, SEO, seo web hosting, Web Hosting
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Use the Web to Increase Business Sales
January 9th, 2009
Take a moment to think about how this. If given enough thought, you’d realize that just about any business owner who utilizes the Internet for business purposes, whether or not they intentionally organized an Internet marketing campaign, they may already be marketing their products and services on the Internet. This article will examine some subtle ways business owners may already be marketing their business on the Internet.
If you are a business owner, take time examine these questions and there answers if you can relate to them.
Do you have a website for your business? Business owners who answer yes to this question are already marketing their products or services online just by virtue of the fact that they have a working website. Having a live website means there is a potential for curious Internet users to access your website. You may not be actively promoting your website but you may still find that your website generates interest in your products despite the lack of promotional endeavors; this is a form of passive marketing.
Do you participate in niche forums and include your website link in your signature? Again business owners who answer yes to this question are already marketing their website online. Savvy business owners realize the importance of participating in industry related message boards to create an interest in their products and services, establish themselves as an authority in the industry and offer a link to their own website even if it is in the signature line of their posts. However, even business owners who do not realize this may already be inadvertently enjoying the benefits of Internet marketing which result from message board participation just by doing something they enjoy and may be doing as a form of leisure activity.
Do you include keywords which are relevant to your business in the content of your website? Business owners who answer yes to this question are also already marketing on the Internet by optimizing their website for these keywords. These search engine optimization (SEO) affects the websites whether or not they were even aware of the concept of keyword density and how it can help to search engine optimize a website. Business owners will likely use certain words often depending on the type of products and services they offer just because it is natural and logical to do so. This tendency, however, can result in search engines boosting your website rankings for these particular keywords. Never mind if SEO involves more than just placing keywords in your articles, the mere pressence of some is already doing you a favor.
Do not dismiss the power of inboun link to your website. One of the ways to do this is to do Article Submission and a proper Article marketing strategy to help you to start getting more anchor links and increase your back links to your website. The more links the better, and for sure article marketing is one of the fastest way to get yourself some good links back and proper traffic back to your site.
We have already discussed several ways in which business owners may already be marketing online but what about business owners who want to have an increased online presence? You may want to increase your visibility on the Web because of the benefits it can give to your business. The best way to do this is to hire a consultant with experience in Internet marketing to assist you in creating a campaign which is effective for your target audience.
Tags: internet, Internet Marketing, marketing, SEO
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