Article Marketing - The Secret Behind An Effective Resource Box
April 19th, 2009
Did you know that article marketing is one of the easiest ways to make money online. Many people give up after the first two articles though as they don't see the benefit. In this article I'll let you into the secret to driving traffic from your articles and making money online.
Traffic generating articles are made up of three things; an eye-catching title, an interesting article body, and an effective resource box. Many people go wrong with article writing by delivering on the first two and then wasting their resource boxes.
If you have written an interesting article filled with useful information your reader will reach the end of the article, and your resource box, wanting more. Your resource box is the key to making money - don't waste time telling readers your life history. Instead you need to give the reader a strong call to action to drive them to your website.
Here are three key tips to maximising the effectiveness of your resource box:
1. You need to make sure that your resource box copy flows on from the last paragraph in your article.
2. You need to make the call to actions as strong as possible. For example invite the reader to download a free copy of your popular ebook or email newsletter.
3. Include a raw link to your website. Many webmasters use plain text when mailing newsletters to their subscribers so you need to make sure the link will work.
Don't forget that you content must be informative and useful - never try and sell anything in the article body. Make use of the resource box to include a subtle but compelling plug about your free ebook, newsletter or website.
Making the most of your resource box is just one more way you can use article marketing to make money online without investing lots of money into your online business.
If you want to know more about how you can use articles to drive traffic to your website and convert it to paying customers visit http://www.sevensomewhere.com today and check out the Article Marketing Warrior report.
Tags: article marketing, make money online, resource box
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